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Since 1984, Curley & Pynn Public Relations Management – The Strategic Firm® – has been an agency built around leaders serving leaders. Our mission is to tackle complex challenges for visionary leaders through strategic communications advice, counsel and program management. We are building a “destination firm” – one that is top of the list among prospective clients looking for support, among referral sources who advise them, and among the best and brightest professionals looking for career opportunities.

We are looking for a public relations specialist to join our team no later than Nov. 15, 2024. This position is an entry-level to midlevel practitioner who supports account teams in the execution of strategic public relations and marketing communications programs for our clients according to our Five Steps to Professional Success.

As a Public Relations Specialist, you will report to the Director of PR, while strategists and senior strategists will oversee your day-to-day account activities. The public relations specialist is a self-starter with the ambition to:

• Deliver completed work that needs little or no editing.

• Bring fresh ideas to client and internal meetings.

• Remain knowledgeable of emerging trends, issues and opportunities important to our company and clients.

• Complete assignments on deadline and maintain accountability for how time is spent on behalf of clients.

• Proactively seek feedback and participate in professional development activities.

Responsibilities

• Writing – Clearly communicate in various formats, including research reports, news releases, feature stories and fact sheets, website copy, email newsletters, business memos, etc. No skill is more important.

• Research – Conduct comprehensive research to support agency and client projects, digging deeply to fully assess and understand the topic.

• Media Relations – Identify and pursue newsworthy story angles. Build relationships with reporters, create media databases and actively pitch story ideas. Manage online monitoring resources, document stories that are important to our clients and develop client-facing coverage reports.

• Event Coordination – Distribute invitations and manage guest registrations. Liaise with vendors and volunteers and coordinate operational elements such as seating and staging. Host media and VIP

• Social Media Management – Monitor social media for mentions of our clients, identify and build relationships with social influencers, and outline content calendars and copy appropriate for various channels.

• Business Development – Represent Curley & Pynn to current and potential clients by providing thought leadership through blog posts and social media content, and membership in community organizations and professional associations.

Qualifications

• Bachelor’s degree in public relations or a related field

• 1-3 years of professional experience (internships not included; agency experience preferred)

• Portfolio of writing samples

• Experience pitching and securing media coverage

Working at Curley & Pynn

At Curley & Pynn, you will join a team offering decades of collective experience managing award-winning public relations and marketing communications programs for clients in diverse industries. We pride ourselves on hiring the best, growing the best and demanding the best from ourselves and others so we can be essential to the brands we represent. Professional development is central to our culture and to our work. No one issues or takes orders here. We work together, succeed together, fail together and learn together.

Five values define our culture, including how we hire and manage performance:

• People First: We have each other’s backs. We work to live, not live to work. We behave as partners, not vendors, and recognize our clients are people, too.

• Give a Shit: Show you care. Learn from mistakes; don’t repeat them. Display pride in your work. Do (and demand) the right thing, always.

• Hustle: Take the wheel and step on the gas. Quality means nothing when deadlines are missed. Essential = excellence at speed.

• Win as a Team: We, not me. Credit the assist even if you score the goal. Aim for performance, not pedestals. Be confident and humble in equal measure.

• Commit to Candor: Counselors tell people what they need to hear, not what they want to hear. No points for shy; ask uncomfortable questions and make bold recommendations.

Curley & Pynn observes a hybrid work schedule, working in our Orlando office Monday through Wednesday and virtually on Thursday and Friday. Our working hours are 8:30 a.m. to 5:30 p.m. except for Friday when we stop work at 3 p.m. pending all work is on track.

In addition to medical benefits and 401(k) match, our competitive compensation package also includes:

• Four weeks of vacation time (including the week between Christmas and New Year’s Day), and flexibility with personal appointments.

• A supportive environment where career growth is nurtured through regular meetings with senior team leaders and paid involvement in professional development events.

• Casual office dress code requiring employees to “dress up” only when appropriate for scheduled meetings and events.

Position Description: 

TJM Communications, Inc., a lifestyle public relations firm specializing in travel/hospitality/ food and

wine is seeking a motivated and creative PR account executive/social media manager to join our team.

This role will be responsible for developing and executing public relations strategies, managing social media duties, and crafting compelling content that resonates with our target audience. The ideal candidate is a strong writer and go-getter with strong interpersonal and strategic thinking skills; has a passion for storytelling and an understanding of digital trends and media landscapes. 

About Us: 

Founded in 2001 and based in the Orlando area, TJM Communications, Inc. is renowned for its personalized approach to public relations. We cater to a diverse portfolio of clients in the travel/hospitality/ food and wine sectors, both domestically and internationally. Our commitment to innovation, creativity and strategic thinking sets us apart, and we pride ourselves on delivering exceptional service through a passionate and close-knit team. 

Key Responsibilities: 

Public Relations: 

• Develop and execute PR strategies  

• Write and distribute press releases and other media materials 

• Cultivate and maintain media/influencer relationships  

• Manage media inquiries and liaise on behalf of clients  

• Proactively pitch and secure relevant media coverage

Social Media Management:

• Create and implement a social media strategy for clients  

• Develop engaging content for various social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram, TikTok) 

• Monitor and respond to social media interactions in a timely manner 

• Analyze social media performance and adjust strategies to improve engagement and reach 

• Stay updated on social media trends and best practices 

• Report on metrics and outcomes 

Content Creation: 

• Craft compelling and shareable content for blogs, social media and other digital channels 

• Collaborate with internal teams to gather insights and produce content that supports marketing campaigns and brand messaging

Campaign Management: 

• Plan and execute PR and social media campaigns  

• Track campaign performance and provide recommendations for improvement 

Qualifications: 

• Bachelor’s degree in public relations, communications, or a related field 

• Proven experience (3-5 years) in PR and/or social media management, preferably in travel/hospitality 

• Strong writing, editing and communications abilities  

• Proficiency in social media platforms, analytics tools and PR software 

• Ability to manage multiple projects and meet deadlines 

• Strong creative thinking and problem-solving skills 

Note:  Position is currently a remote, contract role with permanent potential. Central Florida-based applicants preferred.   

Why Join Us? 

• Innovative Environment: Work with a forward-thinking team committed to making a difference. 

• Professional Growth: Opportunities for professional development and career advancement 

• Flexible Work Arrangements: Currently Remote  

• Competitive Compensation and Benefits  

How To Apply: 

If you’re passionate about PR and social media and ready to make an impact, we’d love to hear from you.  Please send your resume, a brief cover letter, and any relevant work samples (e.g., social media profiles, content you’ve created) to careers@tjmcommunications.com. 

TJM is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.  Join us and gain valuable experience while contributing to exciting projects in travel & tourism!

The FVMA’s mission is to keep the passion of every veterinarian, technician, practice manager, and veterinary assistant fully focused on their patients.

FVMA is seeking a dynamic and creative Communications Intern to join our team.

Responsibilities:

• Social Media: Create engaging content for our social media platforms (Facebook, Instagram, etc.), including posts, stories and reels. Plus, assist with the creation of a social media calendar for FVMA.

• Public Relations: Assist in developing and executing public relations strategies, such as press releases and media outreach.

• Content Creation: Develop compelling content for our emails and other marketing materials.

• Graphic Design: Contribute to graphic design projects, including social media graphics, etc.

• Event Support: Assist with the planning and execution of events, such as conferences (if desired).

Qualifications:

• Excellent written and verbal communication skills

• Strong understanding of social media platforms and their best practices

• Creative and innovative mindset

• Ability to work independently and as part of a team

• Interest in animal health and welfare

Preferred Skills:

• Experience with graphic design software (Adobe Photoshop, Illustrator, Canva)

• Knowledge of public relations and media relations techniques

Benefits:

• Gain valuable experience in the field of communications and animal welfare

• Work with a passionate and dedicated team

• Opportunity to contribute to a meaningful cause

To Apply:

Please submit your resume and a writing sample (e.g., blog post, article) to ashlynn.webb@fvma.org.

We are committed to fostering a diverse and inclusive workplace. All qualified applicants will be considered regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Task List

This is a general list of assignments an intern at FVMA could be doing during their internship.

Content Creation and Management

• Research: Conduct research on industry trends, target audience preferences, and competitor activities.

• Content creation: Develop engaging content, including text, images, and videos, for various social media platforms.

• Content calendar: Create and maintain a content calendar to schedule posts.

• Editing: Edit and proofread content before publishing.

Community Management

• Engagement: Respond to comments, messages, and mentions in a timely and professional manner.

• Moderation: Monitor and moderate comments to ensure a positive online community.

• Engagement campaigns: Participate in social media campaigns and challenges to increase engagement.

Analytics and Reporting

• Tracking: Monitor key metrics like likes, shares, comments, and website traffic.

• Reporting: Prepare regular reports on social media performance and provide insights for improvement.

• Analysis: Analyze data to identify trends and opportunities.

Social Media Platform Management

• Account management: Manage and optimize social media profiles.

• Platform updates: Stay updated on the latest features and best practices for different platforms.

Collaboration

• Teamwork: Collaborate with other team members, such as marketing and sales, to align social media efforts.

• Cross-functional projects: Participate in cross-functional projects that involve social media.

Additional Tasks

• Stay updated: Keep up-to-date with social media trends and best practices.

• Assist with events: Assist with promoting and managing social media aspects of events.

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General Definition of Work

Provides support and assistance with Corporate Communications general operations, administration, including the utility's events and community outreach and components of social media content. Work is performed under general supervision with lead support from the Senior Communications Specialist. This position reports to the Director of Corporate Communications.  

Typical Tasks

Maintains administrative files for Corporate Communications  

Assists with planning and coordinating event supplies and employees refreshments for utility events, outreach programs and campaigns. 

Assists with receiving and processing Big Grill requests. 

Provides support for internal daily newsletter (Morning Minute). 

Provides support for quarterly Customer Connections Newsletter. 

Assists with designing, ordering and distributing t-shirts for all utility events. 

Assists with coordinating signup process for staff participation in KUA events. 

Assists with assigning staff to event participation areas based on preference. 

Assists with updating online waiver forms for all utility Kids Zone events. 

Assists with ordering promo items for utility events. 

Assists with coordinating utility blood drives. Coordinates various internal engagement contests. 

Assists with responding to comments on social media and Google reviews. 

Assists with Spanish translation for press releases, social media copy and other documents. 

Assists with social media design and post scheduling for all Corporate Communications social channels. 

Assists with updating KUA’s website as needed and ADA compliance. 

Assists with designing and ordering utility business cards. 

Assists with administrative tasks related to annual calendar contest and scholarship program. 

Maintains job related records. 

Performs all other duties as assigned.  

Knowledge, Skills, and Abilities

Basic knowledge of principles of public relations, including the research, planning, implementation and evaluation of public relations programs. 

Skilled in Microsoft Office and internet research with design software, including Adobe InDesign, Adobe PhotoShop, Adobe Illustrator and Canva.

Web development experience and familiarity with Word Press a plus. 

Familiarity in working with email marketing, social networking and social media management platforms, including: Facebook, Twitter, Mailchimp, YouTube, Vimeo, Hootsuite, Archive Social, LinkedIn, Instagram and Nextdoor. 

Must be highly motivated and extremely detail-oriented. 

Experience with event planning and coordinating with community partners and vendors. 

Familiarity with ADA communication requirements and compliance. 

Ability to multi-task and work under pressure with strict adherence to deadlines.

Ability to communicate both orally and in writing (using correct English and AP-style grammar), in a clear, concise and interesting manner suitable for the target audience. 

Ability to use computers, video, photographic equipment, and work with audio, video and graphic production and design professionals. 

Ability to establish and maintain effective working relationships with diverse population segments and community organizations. 

Must have strong interpersonal skills. 

Must have exceptional and persuasive written and oral communication skills with demonstrated proficiency. 

May be required to lift or displace up to 25 pounds. 

Ability to be available for work at variant times beyond regularly scheduled office hours, which may include extended work hours on occasions to include nights and weekends.    

Must be able to work independently and effectively lead small work groups. 

Must have excellent organization skills with a high level of flexibility. 

May be subject on occasions to working in different or extreme weather conditions. 

Ability to work some weekends for various community events. 

Ability to respond to and provide support during company emergencies and disasters.

Education and Experience

EDUCATION AND EXPERIENCE: 

Bachelor’s degree in communications or related field from accredited school. Some experience in public relations work with a demonstrated knowledge and experience in public relations principles and practices. Bilingual skills preferred. Any combination of training, education or internship in lieu of experience.

SPECIAL REQUIREMENTS:

Possession of a valid driver’s license issued by the State of Florida.